

MemberShift Strategy Tour
is Now Happening!
You Don’t Want to Miss This!
Membership organizations are reporting higher levels of disengagement and decline than ever before.


That’s a fact. It’s also a fact no one really knows how to solve the problem. If they did, the decline would have reversed long ago.
Membership is not a recognized subject of expertise. There are no degrees, defined requirements, career paths, or educational tracks. This means the strategies essential to member engagement and growth have remained largely unknown, overlooked, guessed, or left to chance. It also means associations have continued to borrow best practices from business and non-profit models or relied on the traditions of the past.
Sarah delves into the new strategy in her latest book, MemberShift. This workshop is your opportunity to learn and immediately begin to apply many of the turn-around strategies Sarah shares in her book, MemberShift.
A Renowned Strategist and Futurist


Sarah’s research on membership engagement and social change is unparalleled.
Sarah is the best-selling author of five books including the ground-breaking book, The End of Membership As We Know It, which topped best-selling charts globally for nine consecutive years.
She is the founder and CEO of XYZ University and Membership University and host of the Save the Associations web show and Membership IQ podcast. Sarah has keynoted events worldwide and she was recently named to the list of global Women Who Advance Associations.
Whether your association is struggling to engage younger members, show value, manage change, or strategize for the future, Sarah can help you create a meaningful ‘MemberShift’ in the association and place it on a renewed path for success!
Agenda
The End of Membership As We Know It
This interactive presentation provides insight to the ‘perfect storm’ fueled by economic and demographic shifts and changing technology, which has hit associations and forever altered the value proposition of membership.
Survey Says…
Similar to a game show, Sarah will lead the audience through an interactive learning exercise, testing them on their knowledge of demographic, membership, and market trends to see if their answers match what ‘survey says’.
The New Membership Mindset
Delve into the defining characteristics of today’s young professional demographics and the influences changing community-building and belonging. Learn how and why membership is evolving, and brainstorm ways to stay relevant and engage the participation of generations born into the Talent Economy.
Ghosts, Myths, Legends
Through this facilitated exercise, identify untapped opportunities and how to capitalize on them, as well as the hurdles to growth and how to overcome them. We will apply these learnings to the membership building plan.
Through this facilitated exercise, uncover hidden obstacles to community-building and growth and learn more about the strategies proven to create a turn-around.
- 80%
- M1
- Diversified
Through a rapid-paced facilitated exercise, brainstorm ideas and begin developing a strategy to set your association on a path to success
- Benefits
- Experiences
- Marketing
- Community-Building
Sarah will guide the audience through the initial process of completing a customized Membership Growth Strategy.
What’s Included:
- Expert-led Training
- Interactive Strategy Sessions
- CAE Credits
- Continental Breakfast & Lunch
- Copy of Sarah’s Book, Membershift
Registration Fees:
$295 per attendee
For more information or to be added to the registration lists, please drop us a line at hello@sarahsladek.com.
December Tour Dates
Thursday, December 7, 2023 | Dallas, TX
Hosted by the National Association of Credit Management Southwest
Where: 751 Plaza Blvd, Coppell, TX 75019
Time: 9:00 am – 2:30 pm CST
CAE Credits: 5
January Tour Dates


Friday, January 19, 2024 | Washington, DC
Hosted by the American Nurses Association
Where: 8515 Georgia Avenue, Suite 400, Silver Spring, MD 20910
Time: 9:00 am – 2:30 pm EST
CAE Credits: 5