Save the Associations
Octavio ‘Bobby’ Peralta, column contributor at Business Mirror deep dives in the Sarah Sladek’s mission and initiatives to Save the Associations.
THE first time I “e-met” Sarah Sladek, American best-selling author, association membership growth strategist, and futurist, was when I attended the webinar of the Australasian Society of Association Executives (AuSAE) in June last year. I also wrote about it in my June 19, 2020 column entitled, “All-Star Cast on Association Membership.”
So it was a pleasant surprise when I received an email from Sarah last week, inviting my organization, the Philippine Council of Associations and Association Executives (PCAAE), to be one of the partners of her “Save the Associations” initiative.
The initiative started out…
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