There’s a lot of sameness in our products and our purchases. For manufacturing purposes, we want things to look and be the same. But we… you and me? We’re not the same. Every single person on the face of this planet is different. And yet, we try to...
🎤 Engagement, value propositions, decline, oh my! I’m receiving more questions than ever about #membership so I’ve started doing something new—a live Q&A to answer as many Q’s as possible. Below are some of the questions I heard during our last...
For more than three decades, Baby Boomers were the workforce majority, and this generation remains the largest percentage of members in associations, as well. Then, in 2015, the Millennial generation became the workforce majority, and as the largest generation in...
Some of us don’t like cold weather – myself included. I’ll take a hot, sunny day any day over snow! We can’t change the weather or the many other forces outside our control, but we can adjust our attitudes toward change. Research shows the most...
🎤 Engagement, value propositions, decline, oh my! I’m receiving more questions than ever about #membership so I’ve started doing something new—a live Q&A! For 30 minutes each month, I’ll answer as many Q’s as possible. During our first...
